The “Feature Presentation” has been a staple of the movie-going experience at AMC Theatres, capturing more annual impressions than the Super Bowl. This cinematic work stands as a tribute to the indelible mark of cinema, marrying nostalgia with the thrill of future cinematic adventures.
Filmed on location in New York City and Cape Town, South Africa, the new feature presentation’s goal was to exemplify the seamless partnership and shared objectives of two of America’s most beloved brands – Coca-Cola and AMC Theatres – while bringing to life a cinematic experience that resonates with audiences of all ages.
The Coca-Cola & AMC Theatres Feature Presentation, is designed to honor the timeless tradition of movie-going. It’s a celebration of the stories that bring us together, highlighted by the classic companionship of Coca-Cola and AMC Perfectly Popped Popcorn.
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CLIENT: AMC Theatres & Coca-Cola
CREATIVE AGENCY: Dedica
PARTNER: Todd Leach
CD/ART: Jaime Steger
CD/COPY: Lauren Demerest
ACCOUNT DIRECTOR: Ben Bolton
STORYBOARDS: Andrew Cherry
PRODUCTION: Cake Factory
EXEC. PRODUCER: Tammy Wetterberg
EXEC. PRODUCER: Molly Nee
DIRECTOR: Yves Callewaert
DP: Tim Sessler
Editor: Dayn Williams
VISUAL EFFECTS/POST PRODUCTION: Visual Creatures
MUSIC/SOUND: Mik Abiuso
TALENT: Seve Robinson, Jada Delgado -
Storytelling
Creative Direction
Art Direction
Storyboarding
Production
Editing
Post Production
Visual Effects
Music